BLOOMFIELD — The roads in and around Bloomfield got a little flashier Monday.
Fireball Run, a Web-based "Adventurally" TV show, brought a convoy of more than 40 teams of drivers in specialized or celebrity vehicles to town for a full day of pit stops at local businesses and cultural or outdoors spots.
This year, in its seventh season, the show follows the teams over eight days on a rally from Longmont, Colo., to Riverside, Calif. The teams had tasks to perform at each stop. Along the way they helped publicize missing children, accomplished tasks at historical and cultural sites around town and promoted the smaller communities the teams visit.
By midday, the truck traffic that usually dominates Main Avenue in Aztec was overtaken by cars of a different sort -- the DeLorean "time machine" car from the "Back to the Future" film trilogy, a Lamborghini race car that can go from zero to 60 in three seconds and a "Texas-style" Cadillac with sizeable longhorns for a hood ornament.
The teams stopped by the Aztec Museum where they were required to take a picture with Chief Mike Heal or volunteers dressed in pioneer outfits.
Stan and Melissa Piurkowski pulled up in their 1970 Ford Galaxie XL convertible, restored by Stan himself. The Waterbury, Conn., couple were behind the wheel for the second year on the show.
"We love the Southwestern scenery here and the weather," Stan Piurkowski said. "We drove a convertible with this amazing climate in mind."
Some of the teams made financial donations to the museum after its Pioneer Village sustained damage from mud caused by recent rainstorms.
At the River Walk in Bloomfield along the San Juan River, teams trickled in to trade their cars for life vests and rafts. The Bloomfield Fire Department was on hand to assist the teams as they were challenged to paddle to the south side of the river and return in one piece.
Paul Nigh and Peter Corel piloted the Delorean as film characters "Doc" and "McFly," famous lines from the "Back to the Future" films blaring from external speakers mounted on the hood.
"Roads? We don't need roads!" announced Nigh as he emerged from behind the driver's seat, smiling under a mop of stringy long white hair and struggling to put on his white lab coat. "Oh, we're here at a river. We're doing water today."
Nigh and Corel, like every other team, greeted the residents who gathered along the riverbank, and handed out flyers for their adopted missing child, signed autographs or mugged for pictures.
Other teams visited a nearby horse ranch and Majestic Waters, a fly fishing spot in Turley, to complete challenges there before crossing the finish line at Bloomfield High School where a crowd of hundreds of students, families and curiosity seekers were gathered to watch the cars arrive.
Candy Mosley, 27, brought her parents and three children to watch.
"We came out to see the cars," Mosley said. "It's simple, really. Kids love cars."
James Fenton covers Aztec and Bloomfield for The Daily Times. He can be reached at 505-564-4631 and email@example.com. Follow him @fentondt on Twitter.